It is true that success do begins in mind, and a famous statement is
“if you do not have money in mind, you don’t have it in hand”. When you have
success in mind, then you might establish a new “product/service”, after
failing to find something you need. Then, you will be distinguishing building
objectives to planning the execution of those objectives. Don’t let yourself to
be controlled by time. The next step is having objective details. This is where
you really need to do your research, and make sure that the details are
objective.
I was 18 years old, when I first wrote a business plan, and too much
of the details were based on how I want the business to go. There was no
research. The only thing I focused on was making sure that the business work. Of
cause, I knew how business work, but no capital or information than the ones I
could find related to the business. I made some research, saw huge amount of
market size, and thought, “I would love to have a piece of this pie”, and I was
dead wrong.
The only pie I got, was less than a fraction of a percent, and it
was not even enough to cover the losses. The business did not fail, because it
was saved by a company, who covered the expenses, in exchange for me working
for them for a year. After that, I went back to school and graduated in MBA. This
allow me to use my experience to strengthen your success. Everything I compose is
based on helping you enhance your success, and information is the key.
It is critical that you acknowledge how to get all the necessary
details. Obtaining objective details should be done in a suitable way. The
details must neither be directed by your idea nor how you want your business to
go. When getting the details, it is critical to remember that you are not
selling anything yet, and you are not running a business yet. The detail has to
be objective.
There are different options for obtaining required details. One
option is a team member obtaining those details for the team. You could ask
someone else to do research and analysis. It can also be a professional
business writer. Just make sure that the author has objective result of all
details. The person must know the idea, and know how to obtain the details. A
primary detail is market analysis. The market analysis has to be objective.
These following details are essential to your business:
Ø Competition research
Ø Market research
Ø Business model research
Ø Revenue research (how much it might cost to run the business)
Ø Investors’ research (who might be interested in investing in the
business)
Ø Rules and Regulations for your business
Ø Product’s research
Ø Social research (socializing with key people for your business)
Ø + More…
GOLDEN RULE: Ensure that the topics of your research are extremely specific!
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